WIX SEO Checklist

Use this checklist to make sure your website is optimized for search engines and ready to rank.

Start with the Wix SEO Setup Tool

•  Go to Dashboard → Marketing & SEO → SEO Tools

•  Click "Get Started" under the SEO Setup Checklist

  
  

Enter Your Business Info

•  Add your Business Name (match this with your logo & homepage title)

•  Add your Business Location

  •  Physical address(es) if local (can add up to 5)

  •  Or select “online business” if no physical location

•  Choose up to 3 keywords/phrases that describe your business

  • Example: “Los Angeles Realtor”, “Luxury Home Sales”, “Bay Area Real Estate”

    
    

Homepage Optimization

•  Customize your Homepage Title Tag

  • Keep it under 60 characters

  • Include your main keyword

  • Example: Luxury Homes in San Diego | Keller Williams Agent

•  Write a Homepage Meta Description

  • Max 160 characters

  • Include keywords and a compelling call to action

  • Example: Buy or sell your dream home in San Diego with expert local guidance.

•  Ensure your keyword appears naturally on the homepage (in text)

  
  

Design for Mobile

•  Use the Wix Mobile Editor to check responsiveness

•  Ensure buttons, menus, and text are readable and usable on small screens

  
  

Improve Site Content

•  Add your business contact info (preferably in footer or contact page)

•  Connect social media profiles (Facebook, Instagram, LinkedIn, etc.)

•  Add internal links to guide users to key pages (like “Search Homes,” “About,” or “Schedule a Consultation”)

•  Use headings correctly (H1 for main titles, H2 for subheadings, etc.)

  
  

Connect to Google

•  Upgrade to a Wix Premium Plan and connect your domain

•  Use Wix SEO Setup to automatically connect to Google Search Console

•  Submit your sitemap in Google Search Console (Wix does this for you, but double-check it's verified)

  
  

Optional SEO Boosters

•  Create a blog and post regularly using relevant keywords

•  Add alt text to every image (especially listings and hero images)

•  Set up 301 redirects for any removed or renamed pages

•  Add structured data (Wix does this automatically for some site types)

  
  

Ongoing SEO Tips

•  Monitor traffic with Google Analytics

•  Track performance using Google Search Console

•  Review and update content every few months

•  Collect and showcase Google Reviews (especially for local SEO)